Stop Revenue Leaks Between Click & Checkout
Most restaurant brands are losing seven figures a year in digital revenue they can't even see. In this exclusive 30-minute session, unPLUG CTO Ali Bolak will show you exactly where the money goes and how to get it back.
In this session, you'll learn:
- See which marketing dollars actually drive orders and which ones vanish before checkout
- Trace every order back to its true source so you stop crediting the wrong channels
- Find the exact moments guests abandon the journey and what to fix first
- Prioritize the fixes that move revenue, not just the ones that look good in reports
Presenter

Ali Bolak
CTO & Co-Founder, unPLUG
unPLUG
Ali architects and leads the unPLUG platform, processing hundreds of millions in restaurant transactions annually. He has spent years in the gap between marketing spend and actual guest behavior, building the data layer that turns guesswork into growth.

Reserve Your Spot
Complimentary 1:1 Bootcamp for restaurant leaders.
Use the form below to reserve now.
Date/time of available sessions will be shared upon confirmation.
Session Agenda
- 1The Visibility Gap: Why most brands can't tell which marketing dollars drive orders, and the one setup that fixes it.
- 2The Drop-Off Audit: A live walkthrough of where guests abandon the ordering journey and what highest-impact fixes look like.
- 3Your Questions + Next Steps: Bring your specific challenges and we'll troubleshoot live.
Why Attend
About unPLUG
unPLUG helps restaurant brands own their guest data and grow first-party revenue. Partners get a single source of truth for orders and guests, fewer revenue leaks between click and checkout, and clearer visibility into what actually drives orders.
- One platform for orders, loyalty, and guest insights
- Close revenue gaps and improve digital performance
- Actionable data to inform marketing and menu decisions